WildLens AI Privacy Policy

Effective date: 22 September 2026 Last updated: 22 September 2026

WildLens AI — Scan. Identify. Explore. (“WildLens AI”, “WildLens”, “we”, “us” or “our”) respects your privacy and aims to handle personal information responsibly, transparently and securely.

This Privacy Policy explains how information may be collected, used, stored, processed and disclosed when you use the WildLens AI mobile application, website at https://wild-lens-ai.online, account services, membership features, support services and related WildLens AI services.

For privacy or data-protection questions, contact:

support@wild-lens-ai.online

General enquiries:

hello@wild-lens-ai.online

1. Scope

This Privacy Policy applies to WildLens AI services, including:

• the WildLens AI mobile application;
• the WildLens AI website;
• WildLens accounts;
• wildlife scan and identification features;
• scan history and discovery information;
• membership and account management;
• customer support;
• payment and billing integrations;
• voluntary support contributions; and
• related features made available by WildLens AI.

The public WildLens website does not currently operate as the primary wildlife scanner. Wildlife identification and photo scanning are primarily provided through the WildLens mobile application.

2. Information We May Collect

A. Account Information

When you create or manage a WildLens account, we may process information such as:

• email address;
• name or profile information you choose to provide;
• country or country-code selection;
• authentication information;
• account identifiers;
• membership status;
• account preferences; and
• account creation and activity information.

Passwords and authentication credentials are handled through our authentication systems and service providers and should not be stored by WildLens in readable plain text.

B. Wildlife Photos and Scan Information

When you use WildLens wildlife identification features, we may process:

• photographs you take or upload;
• up to three photographs of the same creature for a scan session;
• scan-session identifiers;
• recognition results;
• possible species matches;
• recognition confidence;
• scan status;
• related educational information;
• scan history; and
• technical information required to process or recover a scan.

WildLens uses these photographs to provide the identification service requested by you.

WildLens AI recognition results are AI-assisted possible matches and should not automatically be treated as scientifically verified identifications.

3. Camera and Photo Library Access

WildLens may request access to your device camera or photo library when you choose to:

• take a wildlife photograph;
• select an existing photograph; or
• add additional views of the same creature.

WildLens should request only the permissions reasonably necessary to provide the feature.

Camera or photo access does not mean WildLens automatically collects every photograph stored on your device.

4. Location, Compass and Device Sensors

WildLens AI includes a user-controlled Location setting within the mobile app.

You may switch Location ON or OFF in WildLens Settings.

When Location is ON and the required device permission has been granted, WildLens may use location or regional information to support features such as:

• species-range context;
• region-assisted wildlife identification;
• local wildlife information;
• relevant wildlife safety guidance;
• regional or nearby wildlife-authority information where available; and
• location-aware exploration features.

WildLens may also provide a compass feature.

The compass may use supported device sensors, such as the device's magnetic-field, motion or orientation sensors, to determine direction.

The app may provide a Compass Calibration option when calibration is needed to improve heading accuracy.

Location and compass features are separate from wildlife-photo recognition, although they may be used together as part of the wider WildLens exploration experience.

Where the WildLens implementation requires Location to be enabled for compass-related functionality, the app will clearly indicate this to the user.

WildLens does not require users to leave Location enabled permanently.

If Location is switched OFF or permission is denied:

• WildLens should stop using location for location-assisted features;
• core app functions should continue where technically possible; and
• features that genuinely require location may become unavailable or provide reduced functionality.

WildLens should use only the level of location precision reasonably necessary for the feature.

Precise GPS location should not be retained unnecessarily when approximate regional information is sufficient.

Compass calibration and directional sensor information are intended primarily to support device functionality. WildLens does not intentionally use compass or motion-sensor readings for advertising profiling.

WildLens does not sell location information to advertisers.

5. AI-Assisted Wildlife Recognition

WildLens uses artificial intelligence and related recognition technology to analyse wildlife photographs.

Photos and related scan information may be securely transmitted to service providers involved in recognition processing.

Recognition may consider factors such as:

• visible physical features;
• photograph quality;
• multiple viewing angles;
• likely animal classification;
• available geographic context;
• known species characteristics; and
• other relevant recognition signals.

AI systems can make mistakes.

A WildLens recognition confidence score represents the recognition system's confidence in a possible match. It does not by itself establish formal scientific verification.

For potentially dangerous wildlife, uncertainty should remain visible and safety guidance should take priority over claiming an exact species identification.

6. How We Use Information

We may use information to:

• create and maintain your account;
• authenticate users;
• provide wildlife identification;
• process uploaded photographs;
• provide scan results;
• maintain scan history;
• calculate membership and scan allowances;
• prevent duplicate or abusive scan requests;
• restore eligible scan credits after genuine identification failures;
• provide customer support;
• process membership and billing status;
• improve reliability and security;
• diagnose technical problems;
• prevent fraud and misuse;
• comply with legal obligations; and
• operate, maintain and improve WildLens AI.

We do not sell personal information to advertisers.

7. Payments and Billing

Website payments may be processed through payment providers such as Stripe.

Depending on the transaction, WildLens may receive information such as:

• transaction status;
• payment-provider customer identifier;
• subscription identifier;
• purchased plan;
• billing status;
• renewal status;
• payment date; and
• limited billing-related information.

WildLens generally does not need to receive or store your complete payment-card number.

When native subscriptions are offered through mobile application stores, billing may also be handled by the applicable platform provider, such as Google Play or Apple, according to that platform's terms and privacy practices.

8. Voluntary Support Contributions

WildLens may provide an option to voluntarily support the development of WildLens AI.

Support contributions are separate from memberships.

A contribution:

• does not purchase a membership;
• does not provide scan credits;
• does not create Premium entitlement; and
• is not a subscription unless explicitly stated otherwise.

Payment providers may process information relating to these contributions.

WildLens does not describe support contributions as tax-deductible charitable donations unless such status is legally established and expressly communicated.

9. Service Providers

WildLens may use trusted third-party providers to operate parts of the service.

These may include services for:

• authentication;
• database hosting;
• private file storage;
• cloud infrastructure;
• AI-assisted recognition;
• payment processing;
• application distribution;
• security; and
• technical operations.

Current or anticipated providers may include technologies such as Supabase, OpenAI, Stripe, Google Play and Apple platform services where applicable.

These providers process information according to their respective roles, contracts, technical requirements and privacy terms.

We aim to provide service providers only with information reasonably necessary for the relevant function.

10. Advertising and Analytics

WildLens does not currently intentionally operate third-party advertising within the WildLens AI service.

Paid membership users are not intended to receive advertising within paid WildLens experiences.

WildLens Emergency Wildlife Mode, payment flows and active scanner processing are intended to remain advertising-free.

If advertising, analytics or additional tracking technologies are introduced in the future, WildLens will update its disclosures and obtain consent where legally required before or when those technologies are introduced.

11. Scan Privacy and Public Sharing

Wildlife scans should be private by default unless WildLens clearly offers a sharing feature and you deliberately choose to make content public.

WildLens should not publicly publish:

• your private scan photographs;
• your account information; or
• precise location information

without an appropriate user action, permission or lawful basis.

A future community or sharing feature may be governed by additional controls or terms.

12. Data Retention

WildLens retains personal information only for as long as reasonably necessary for purposes such as:

• providing the service;
• maintaining your account;
• maintaining scan history you choose to retain;
• membership administration;
• fraud and security protection;
• resolving disputes;
• support;
• complying with legal, accounting or regulatory obligations; and
• enforcing applicable agreements.

Wildlife images and scan records associated with your account may remain available as part of your scan history unless they are deleted, the account is deleted, or retention is otherwise required.

Some transaction or security records may need to be retained after account deletion where required for legitimate legal, fraud-prevention, accounting, tax, security or regulatory purposes.

Where information must be retained, WildLens will seek to limit the retained information to what is necessary.

13. Account and Data Deletion

Users may request deletion of their WildLens account and associated personal data.

WildLens intends to provide:

1. a clear account-deletion path within the mobile application; and
2. an external web resource for users who cannot access the app.

External account-deletion information is available or intended to be available at:

https://wild-lens-ai.online/account-deletion

You may also contact:

support@wild-lens-ai.online

A deletion request should result in deletion of the account and associated personal information, subject to information that WildLens must lawfully retain for reasons such as payment records, fraud prevention, legal compliance or security.

Simply disabling or freezing an account is not intended to substitute for a valid deletion request.

14. Your Privacy Choices and Rights

Depending on your location and applicable law, you may have rights relating to your personal information, including rights to:

• request access;
• request correction;
• request deletion;
• withdraw certain consent;
• object to certain processing;
• request information about how your data is used; or
• make a privacy complaint.

Requests can be made through:

support@wild-lens-ai.online

We may need to verify your identity before completing certain requests.

Mandatory legal rights applicable in your jurisdiction are not limited by this Privacy Policy.

15. International Processing

WildLens and its service providers may process information in countries other than the country in which you are located.

Where applicable, WildLens seeks to use appropriate safeguards and service providers that provide suitable protection for personal data transferred internationally.

16. Security

WildLens uses reasonable technical and organisational measures intended to protect information.

These may include:

• authenticated account access;
• access controls;
• private storage;
• encrypted network connections;
• restricted backend operations; and
• service-provider security controls.

No internet-based service or electronic storage system can guarantee absolute security.

Users should protect their passwords, devices and account access.

17. Children, Schools and Educational Use

WildLens is primarily designed as a wildlife identification, learning and exploration service.

Where WildLens later provides school, classroom or organisational plans, additional terms, permissions or agreements may apply.

Schools, organisations, parents and guardians are responsible for obtaining any permissions required by applicable law before providing children's personal information to WildLens.

WildLens does not intentionally seek unnecessary personal information from children.

If you believe personal information relating to a child has been submitted improperly, contact:

support@wild-lens-ai.online

18. Wildlife Safety

Information about wildlife behaviour or safety is provided for educational and informational purposes.

WildLens is not an emergency-response service, veterinary service, medical provider, wildlife-control authority or substitute for professional emergency assistance.

Do not approach potentially dangerous wildlife simply to obtain a better photograph.

Where immediate danger exists, move to safety and contact the appropriate local emergency or wildlife authority.

19. Changes to This Privacy Policy

WildLens may update this Privacy Policy when:

• product functionality changes;
• new service providers are introduced;
• payment systems change;
• new privacy features are introduced;
• legal or platform requirements change; or
• WildLens changes how information is handled.

The effective or updated date at the top of this page will be changed when material updates are made.

Where required, additional notice or consent will be provided.

20. Contact

For privacy, data-protection, account-deletion or security enquiries:

support@wild-lens-ai.online

For general WildLens enquiries:

hello@wild-lens-ai.online

Official website:

https://wild-lens-ai.online

WildLens AI — Scan. Identify. Explore.